Gaming operator Codere has launched a new corporate communication series to showcase its international operations, beginning with its established presence in Panama where the company operates 11 gaming rooms.
The Spanish operator detailed its Central American footprint across venues including Chorrera, Continental, Casino Hipódromo, El Panamá, Guayacanes, Mirage, Nacional, Radisson, Riande, Sheraton, and Soloy.
Operational Foundation in Central America
Panama represents a consolidated trajectory within Codere's operational structure, built on what the company describes as a model focused on customer service, service vocation, and responsible gaming experiences.
Despite the diversity of each establishment, Codere emphasizes that all venues share the same orientation towards personal customer treatment and continuous improvement.
Panama Gaming Market Context
Panama's gaming sector operates under the Junta de Control de Juegos, which regulates all casino and gaming activities. The country allows both land-based casinos and has been developing its online gaming framework, making it an attractive market for international operators seeking Central American expansion.
Strategic Communications Approach
The initiative marks the beginning of a broader series designed to highlight the key role of Codere's teams across different markets. The company plans to showcase how its international presence operates through local teams and market-specific approaches.
This communications strategy reflects Codere's focus on demonstrating its operational depth beyond headline financial metrics, emphasising the human element driving its multi-jurisdictional gaming operations. The Codere Online strengthens Mexico operations ahead of World Cup expansion demonstrates the operator's broader Latin American strategy.
Codere operates 11 gaming rooms across Panama, including locations at major hotels like Sheraton, Radisson, and El Panamá. These venues span different areas including Chorrera, Continental, and Casino Hipódromo. !Codere's strategic gaming venue expansion across Panama's hospitality sector
The series aims to showcase Codere's international operations and highlight the role of local teams across different markets. It represents a strategic shift to emphasize operational depth and human elements rather than just financial metrics.
According to AzarPlus.
