NetEnt has launched Dead or Alive™ 3: Wanted, the latest instalment in its acclaimed Wild West slot series, introducing new mechanics while preserving the franchise's signature high-volatility gameplay that has attracted operators seeking premium content.
The release continues the narrative established in Dead or Alive™ and Dead or Alive™ 2, bringing back familiar outlaws Jesse James and Della Rose while introducing a new antagonist – the Bounty Hunter Wild. This character-driven approach maintains the thematic consistency that has made the franchise popular across multiple jurisdictions.
Enhanced Wild Mechanics

The game's core innovation lies in its dual wild system. Wanted Wilds appear as outlaw posters, landing with random multipliers between x2 and x100. These substitute for all symbols except Bonus and Super Bonus symbols, maintaining the series' traditional volatility profile.
The Bounty Hunter Wild represents a significant mechanical evolution. This symbol covers entire reels and collects multipliers from all Wanted Wilds on the playing field. When multiple Bounty Hunters appear, the rightmost one claims all multipliers from both Wanted Wilds and other Bounty Hunters to its left, creating substantial win potential.
Adjacent Bounty Hunter Wilds merge into larger symbols spanning multiple reels while combining their accumulated multipliers, adding a strategic layer to the base game experience.
x2 to x100
Wanted Wilds Multiplier Range
66,666x
Maximum Win Potential
10
Free Spins Awarded
2,500x
Maximum Bonus Win (5 symbols)

Free Spins Structure

The bonus system operates on a tiered structure. Two Bonus symbols trigger a Re-Spin, while three or more activate Free Spins. The presence of a Super Bonus symbol escalates the feature to Super Free Spins with enhanced payouts:
- 3 Bonuses: 10 Free Spins
- 4 Bonuses: 10 Free Spins plus 50x bet win
- 5 Bonuses: 10 Free Spins plus 2,500x bet win
Wanted Wilds landing before the feature become sticky and carry forward. During Free Spins, new Wanted Wilds also stick to the reels. If Wanted Wilds fill all five reels during either Free Spins variant, players receive 5 additional spins.
Super Free Spins guarantee a Bounty Hunter Wild on every spin, ensuring consistent multiplier collection throughout the feature.
| Bonus Symbols | Free Spins | Additional Win |
|---|---|---|
| 3 Bonuses | 10 Free Spins | None |
| 4 Bonuses | 10 Free Spins | 50x bet |
| 5 Bonuses | 10 Free Spins | 2,500x bet |

Elevate Feature Options

NetEnt has integrated multiple purchase options through its Elevate Feature system, targeting operators in regulated markets where bonus buys are permitted:
- Bonus Hunter: Guarantees at least one Bonus or Super Bonus symbol for 2x bet
- Wanted Wilds: Delivers multipliers of x5, x10, x25, x50, or x100 while doubling the win cap to 66,666x bet for 5x bet
- Bounty Hunter: Places 2 Bounty Hunter Wilds (3 in Super Free Spins) for 150x bet
- Hunted Spins: Triggers Free Spins for 100x bet
- Dead or Alive Spins: Activates Super Free Spins for 1,000x bet
Revenue Optimization
The Elevate Feature system provides multiple monetization layers for operators in regulated markets. The 150x bet Bounty Hunter option offers mid-tier players enhanced engagement, while the premium 1,000x Dead or Alive Spins targets high-value segments seeking maximum volatility experiences.
Market Positioning Strategy

The release demonstrates NetEnt's commitment to franchise development within the competitive Wild West theme segment. By introducing new mechanics while preserving established characters and narrative elements, the developer aims to capture both existing franchise fans and new players seeking high-volatility experiences.
The enhanced multiplier system and guaranteed features in Super Free Spins address operator demand for engaging bonus rounds that maintain player retention. The Elevate Feature options provide additional revenue opportunities in jurisdictions where feature purchases are regulated.
The dual wild system with multiplier collection creates a unique mechanical proposition that differentiates Dead or Alive 3 from both its predecessors and competing Wild West titles.
Strategic Implications for Operators
This launch signals NetEnt's focus on evolving established franchises rather than developing entirely new properties. The approach reduces marketing complexity while leveraging existing brand recognition, particularly valuable in markets where Dead or Alive titles have demonstrated strong performance metrics.
The comprehensive bonus buy structure positions the game for markets with varying regulatory approaches to feature purchases, providing operational flexibility for multi-jurisdictional operators. Enhanced win potential through the 66,666x multiplier cap in premium features may appeal to high-value player segments seeking maximum volatility experiences.
According to NetEnt.




