Provider Updates

Pragmatic Play Confirms São Paulo Return for BiS SiGMA 2026

Pragmatic Play will return to Brazil for BiS SiGMA South America 2026, showcasing its complete portfolio including the new Gates of Olympus Roulette live casino game.

Viktoriia Kononova
Viktoriia Kononova

Apr 1, 2026 · 3 min read

Updated May 12, 2026

Pragmatic Play Confirms São Paulo Return for BiS SiGMA 2026

Pragmatic Play has confirmed its participation at the BiS SiGMA South America exhibition, marking the provider's return to Brazil's rapidly expanding gaming market. The event runs from 6th – 9th April 2026 at the Transamerica Expo Center in São Paulo.

Delegates can visit stand N155 to explore the supplier's comprehensive content suite, spanning slots, live casino, and sportsbook products with integrated virtual sports. The standout attraction will be Gates of Olympus Roulette, Pragmatic Play's latest live casino title that adapts one of its most successful slot franchises for the live dealer vertical.

Executive Perspectives on Market Opportunity

Industry executives highlighted Brazil's strategic importance for the provider's Latin American expansion.

"BiS SiGMA is a landmark show in one of the most exciting markets globally, making it a must-attend event for us to showcase our standout product offering."

— Sharon McHugh, Director of PR at Pragmatic Play

ARRISE, a key Pragmatic Play partner and global iGaming software leader, reinforced the market's potential through its regional executive.

"Brazil is a market where Pragmatic Play has already achieved significant success. This exhibition provides another valuable opportunity to connect with partners, showcase its products to prospective new customers, and reinforce its position as a leading supplier in the region."

— Victor Arias, VP of Latin America at ARRISE

Event Details

BiS SiGMA South America takes place from April 6-9, 2026 at the Transamerica Expo Center in São Paulo. Pragmatic Play will showcase its complete portfolio at stand N155, featuring the new Gates of Olympus Roulette as the main attraction.

Production Scale and Technical Integration

The provider maintains an aggressive content development schedule, producing up to eight new slot titles monthly while expanding its live casino and virtual sports offerings. The entire multi-product portfolio remains accessible via a single API, simplifying integration for operators across regulated Latin American jurisdictions.

This exhibition appearance reinforces Pragmatic Play's commitment to maintaining visibility across key regional markets as Brazil's regulated framework continues evolving.

8

New slot titles produced monthly

1

Single API for entire portfolio

April 6-9, 2026

Exhibition dates

According to Pragmatic Play.

Viktoriia Kononova

Written by

Viktoriia Kononova

Content Partnership Manager

Viktoriia has been with We–Right™ Factory since 2022, managing content partnerships across regulated iGaming markets. With a copywriting background, she understands both the creative and compliance sides of iGaming content production. On the blog, Viktoriia writes about responsible gambling content, regulatory alignment, and practical challenges of producing content for multiple jurisdictions.

responsible gambling contentregulatory content alignmentmulti-jurisdiction complianceiGaming content partnerships
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