RLX Gaming has launched its content portfolio with Fanatics Casino in New Jersey and Pennsylvania, marking a significant US market expansion.
Apr 8, 2026 · 3 min read
RLX Gaming, the iGaming aggregator and supplier of unique content, has expanded its North American footprint through a strategic partnership with Fanatics Casino in the United States.
The collaboration brings RLX Gaming's comprehensive portfolio to players in New Jersey and Pennsylvania, following a soft launch in the Keystone State. The rollout includes top-performing titles such as Temple Tumble, Bonsai Dragon Blitz, and The Great Pigsby, alongside content from partner studios.
Fanatics Casino operates across Michigan, New Jersey, Pennsylvania and West Virginia on iOS and Android platforms. The casino offers a diverse gaming portfolio including slots, blackjack, roulette, progressive jackpots and video poker, targeting both classic and modern gaming preferences.
Fanatics Casino Platform Overview
Fanatics Casino operates across Michigan, New Jersey, Pennsylvania and West Virginia on both iOS and Android platforms, offering a comprehensive gaming portfolio including slots, blackjack, roulette, progressive jackpots and video poker to cater to both classic and modern gaming preferences.
"Our collaboration with Fanatics Casino represents a major milestone for RLX Gaming as we strategically broaden our footprint across North America. Fanatics Casino's focus on delivering outstanding entertainment is perfectly aligned with our core mission, and we are excited to bring our engaging slot experiences to its players in New Jersey and Pennsylvania."
— Matthew Hockenjos, Commercial Account Manager for North America at RLX Gaming
"We are delighted to integrate RLX Gaming's extensive and captivating portfolio into our platform. This collaboration strengthens our commitment to offering a premier online casino experience, guaranteeing our players access to top-tier titles with proven resonance among players across New Jersey and Pennsylvania."
— Kieron Shaw, Fanatics Casino
This partnership represents a significant milestone in the consolidation of established European suppliers within regulated US markets, as state approval processes continue to shape content accessibility.
The partnership demonstrates RLX Gaming's commitment to delivering global-ready content that drives innovation in the online casino sector. For operators, this expansion highlights the continued consolidation of established European suppliers within regulated US markets, particularly as states maintain strict content approval processes.
Similar market expansion strategies have been employed by other major providers, including Pragmatic Play's recent partnerships and NetEnt's strategic content launches. The US regulatory framework continues to present both opportunities and challenges for European content suppliers seeking market entry.
According to Relax Gaming.
Written by
Viktoriia KononovaContent Partnership Manager
Viktoriia has been with We–Right™ Factory since 2022, managing content partnerships across regulated iGaming markets. With a copywriting background, she understands both the creative and compliance sides of iGaming content production. On the blog, Viktoriia writes about responsible gambling content, regulatory alignment, and practical challenges of producing content for multiple jurisdictions.
Sponsored content, banner placements & newsletter features for iGaming brands.
Content supplier positions itself as leading sponsor at Buenos Aires trade event, highlighting sportsbook growth and Sweet Rush Bonanza success.
NetEnt has launched MONOPOLY Money Line, its first slot collaboration with Hasbro's classic board game franchise, featuring train-themed gameplay mechanics.
EveryMatrix's Global Commercial Director explains the consultative approach that built the company's tier-one operator relationships ahead of ICE.
Get regulation updates, content insights, and market news delivered to your inbox every week.
No spam. Unsubscribe anytime.
